NIM is a smartwatch app that connects you with your home through simple, fluid gestures.
Our goal was to design a system that feels intelligent but never intrusive, turning technology into something quiet, almost invisible.
NIM had grown fast, but its brand felt scattered. Their website didn’t reflect their strategic clarity, their tone was inconsistent, and the overall experience lacked the trust and polish expected from a high end consultancy.
We rebuilt their brand foundation with a sharper narrative, a cleaner visual system, and a website designed to communicate expertise with zero friction. Clear structure, focused messaging, and a cohesive identity that finally matches the quality of their work.
